Sakura Japanese Steakhouse

Sakura Japanese Steakhouse came to us with a goal of launching their restaurant in a very upscale area of Easton Town Center, one of the country's premiere retail destinations. (On the off chance you don't speak Japanese, Sakura means cherry blossom.) So leveraging that influence along with the rich visuals of Japanese culture, we helped create this brand from scratch designing their identity, menus, lobby cards, exterior signage and a microsite.